Question: table [ [ , Past Sales, ] , [ Month , Year 1 , Year 2 , Year 3 , table [ [

\table[[,Past Sales,],[Month,Year 1,Year 2,Year 3,\table[[Current Sales],[This Year]]],[January,352,317,338,364],[February,329,331,346,343],[March,365,344,383,391],[April,358,386,404,437],[May,412,423,431,458],[June,446,472,459,494],[July,420,415,433,468],[August,471,492,518,555],[September,355,340,309,387],[October,312,301,335,364],[November,567,629,594,662],[December,533,505,527,581]](i) Determine the seasonal factors for the 12 months based on past sales.
[3]
(ii) After considering seasonal effects, apply the average method to forecast monthly sales of this year.
[3]
(iii) After considering seasonal effects, apply the moving-average method base on the most recent three months to forecast monthly sales of this year. [3]
(iv) After considering seasonal effects, apply the exponential smoothing method to forecast monthly sales this year. Use an initial estimate of 420 and a smoothing constant of 0.2.
Now find optimal value of for the model and compare the results.
[6]
(v) Compare the MAD, MSC and MAPE values obtained in parts (ii)-(iv).
[1]
2
(vi) Calculate the combined forecast for each month by averaging the forecasts for that month obtained in parts (ii)-(iv). Then calculate MAD for these combined forecasts.
[3]
(vii) Based on these results, what is your recommendation for how to do the forecasts for next year?
[2]
\ table [ [ , Past Sales, ] , [ Month , Year 1 ,

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