Question: Take Five Systems, a new start-up, is developing a new iPhone application (app) and provides you with the following assumptions: Development and testing of the
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Take Five Systems, a new start-up, is developing a new iPhone application (app) and provides you with the following assumptions:
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Development and testing of the new app will take four months. Month five is the first month of revenue generation.
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Initial monthly app sales of 5,000 downloads at a price of $2.99
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Unit sales will grow at 15% per month for months six through twelve and then will be flat thereafter
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The app will become obsolete and will need to be revised/replaced after month 18
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A new software start-up, Lutoj, Inc., is developing a new smart home software product. Lutoj believes revenue must reach $5 million in Year 3 for the product to be viable. Lutojs operating margin (EBIT/Sales) is 20%, the tax rate is 30%, and asset turnover is 5X. The founders have $200,000 between them for initial equity funding. Assume Lutoj will pay no dividend.
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With no other financing, will the $200,000 of founder investment be sufficient to achieve the Year 3 sales target? If not, what level of initial equity investment would be required?
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Assume Lutoj cannot raise additional equity, but will use debt to achieve the scale necessary to reach the Year 3 sales target. They can borrow at an 8% interest rate before tax. How much debt will initially be required?
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