Question: Tareq is a junior sales representative for a large equipment manufacturer. Sarah, a senior sales representative, has requested that Tareq help her prepare a sales

Tareq is a junior sales representative for a large equipment manufacturer. Sarah, a senior sales representative, has requested that Tareq help her prepare a sales presentation for a new prospect. As Sarah and Tareq begin to put together the actual presentation, what should they do first?

a. Anticipate the prospect's needs based on the financial data gathered through public records.

b. Search the CRM system for information on purchase records of similarly-sized clients.

c. Find the correct format and graphics for the physical PowerPoint presentation.

d. Clarify the objectives for the presentation using their company's standard form.

e. List all the features of the equipment they offer in a way that's easy for the prospect to read.

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