Task 1: Apply porter five forces model to your restaurant

Remember that this model was devised by Michael Porter to describe forces that shape competition within an industry and help to identify strategic opportunities and threats. The stronger each of these forces is, the more established companies are limited in their ability to raise prices and earn greater profits. A strong competitive force is a threat because it depresses profits. A weak competitive force is an opportunity because it allows the company to earn greater returns.

For each force, state the level of the threat (High, Moderate, or Low) and justify your answer. Use the facts provided and the rest you can make up using your imagination.

Task 2: Sort the above facts into strengths, weakness opportunities or threats.

Task 3: Prepare a SWOT Matrix to generate alternative strategies (suggest, at least 3 strategies to help improve the situation of your clinic

Task 4: What are the necessary actions are required to effectively implement the proposed strategies for Al Afia clinic. Explain any two requirements.