Task:$$ This assignment aims to$$evaluate$$your comprehension of the concepts and materials we've learned in this unit$$and$$provide you with an opportunity to apply them. You will be required to choose a small business around you, or one you are familiar with.$$ Examples of this could be $($but are not limited to$)$ a coffee shop, a nail salon, a restaurant or a small grocery store. $$

Example Report template headings:$$ Please use this template if you wish, you are also free to utilise any other report format that you would like to$.$ The dot points below show the sections that you can use for your case study report presentation.$$

Executive Summary $($not counted in word count$)$

$-$Introduction $$ what is the business$$

$-$General Environment $(7$ elements$)($Case study process step $2)$

$-$The industry environment $($new$,$ emerging etc., $5$ forces, industry attractiveness$)($Case study process step $3)$

$-$Competitive environment $$ what does the competition look like?$$ What capabilities do some of the competition have? $($Case study process step $4)$

$-$Opportunities and threats $($Case study process step $5)$