that

Many marketers use the self$-$concept premise that perple's possessions contribute to and reitect their identitios $-$ shat is$,"$Me are what we consume." According to this premise, consumers

A$)$ bay protucts to support their self$-$image

B$)$ rarely itentify with brand persenatities

C$)$ are sfficeteit by opinion lesiders

D$)$ compare product brands

E$)$ conctuct primary research