The Basic Functions of Management

Identify the management function associated with each of the following examples of managerial work.

Example of managerial work

Planning

Organizing

Leading

Controlling

A marketing manager at Evian decides to work with BETC, an advertising agency in

France. The goal is to reduce the cost of advertising by creating a video that goes viral on

YouTube.

At the Ritz$-$Cariton hotel, employees can spend up to $$2,000$ per guest, per incident to satisfy customers. But managers at the Ritz$-$Carlton monitor how much is actually spent, and they know that employees can often satisfy customers for much less than $$2,000.$

George Steinbrenner transferred his passion for winning to everyone in the New York Yankees organization. His famous quote is$,$ "Winning is the most important thing in $my$ life, after breathing. Breathing first, winning next."

Author Simon Rich spends time every day reading. He says, "I try to read about subjects that I$\text{'}$m interested in$,$ and that usually helps me come up with ideas for stories and characters and jokes."