The big multinational,Progress & More, recently hired a new VP in order to provide a new strategic direction for the company. Although headquartered in the USA with branches all across Europe and Asia- Pacific, the company did not generate any profit in the USA. It was due to rising cost of labor, raw materials, intense competition and weak US economy and US currency. It was the international branches of Ink & Shrink that helped avoid company filing for bankruptcy due to their ability in leveraging cheap but quality local resources in countries where they operate; the foreign branches were generating high profits for the company in a competitive industry. The company accounting department just confirmed that overwhelming 59% of companies profits are generated by their combined branches in Italy, Indonesia and Japan.

The new US-based VP wants to bring changes. He wants to implement his strategic vision by manufacturing all products in the USA and then shipping them out to branches in the Europe and Asia-Pacific. Among other things, the executives in Europe and Asia-Pacific, particularly, the ones based in Japan, Indonesia and Italy reported that there are growing nationalistic manufacturing and buying preferences in countries where they operate. - 2019 All copyrights reserved Perwaiz Ismaili, Ph.D.

Question 3:

List and clearly explain what are some of the issues (if any) presented in this case?

Question 4:

Brainstorm and list of recommendations for the new VP. Make sure to explain why behind your recommendations?