The Boston Beer Company (Textbook). Discussion questions: 1. Identify important general environmental trends that has contributed to

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The Boston Beer Company (Textbook). Discussion questions:

1. Identify important general environmental trends that has contributed to the growth of the craft beer industry.

2. Apply Porter's Five Forces on the general Beer Industry.

3. Identify and compare the main strategic groups in the beer industry.

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Strategic Management Text and Cases

ISBN: 978-1259302923

8th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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Posted Date: Apr 03, 2024 01:06 PM

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The Boston Beer Company (Textbook). Discussion questions: 1. Identify important general environmental trends that has contributed to

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Strategic Management Text and Cases

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