Question: The Case: Tom has started up his own business. He created his own line of baby clothes. Tom has registered his trademark under the name
The Case: Tom has started up his own business. He created his own line of baby clothes. Tom has registered his trademark under the name of Rainbow. The trademark made a huge success in the market and has become the number one in selling baby clothes in the country. Questions: Tom would like to expand his business outside the country. What are the main two ways for an expansion abroad? Explain briefly (40 marks)
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