Question: The chapter identified four techniques used for forecasting sales (market researchers, Delphi technique, trend analysis, and econometric models). What are some factors that would be

The chapter identified four techniques used for forecasting sales (market researchers, Delphi technique, trend analysis, and econometric models).

What are some factors that would be lead you in preparing a sales forecast to rely on one or two these techniques more than the others? Explain.

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