The client project is First West Foundation

Details & Assignment Content Pretend you are "pitching" how your client project should be approached and solved to a panel of judges. Prepare a presentation deck that outlines your proposed plan for the following categories: 1. Project purpose: What marketing problem are you trying to solve? 2. Desired project outcomes for client: What are your desired outcomes for your client project? What will the client have at the end of the completed project? 3. Secondary research findings: Detail your findings from secondary research and how it informs your project work a. Students must include at least five reputable secondary sources (e.g., Statistics Canada, academic research, journal articles, reputable news articles) 4. Primary research plan: How do you propose to conduct primary research to integrate into your project? 5. Strategy Solution Ideation: Although this is the beginning of the project, given what you know of your client project so far, what are potential ideas might propose to the client as solutions? (be mindful these potential solutions (a) will need to be validated by your research throughout the semester, (b) be changed / evolve throughout!)