Question: The computer maker Lenovo started in China but has since expanded its operations. In addition to purchasing IBM's PC division and Motorola's handset business unit,
The computer maker Lenovo started in China but has since expanded its
operations. In addition to purchasing IBM's PC division and Motorola's handset
business unit, it established parallel headquarters in both Beijing and North
Carolina. This is an example of which global entry strategy?
Multiple Choice
joint venture
exporting
direct investment
franchise
strategic alliance
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