The consumer decision process model represents:

Question $12$Answer

a$.$

Steps consumers go through during a purchase.

b$.$

Process that consumers go through in a store to make a final purchase decision.

c$.$

Process that companies go through to convince customers to make a purchase.

d$.$

Factors that the target market considers to make a purchase decision.

e$.$

Steps that consumers go through before, during, and after making purchases.