The core product element

a$)$ includes supporting services, such as installation, guarantees, product information, and promises of repair or maintenance.

b$)$ consists of a product's fundamental utility or main benefit and usually addresses a fundamental need of the consumer.

C$)$ provides added value or attributes that are in addition to the core product's utility or benefit.

d$)$ can be either tangible or intangible and includes functional, social, and psychological utilities or benefits.

e$)$ includes benefits based on consumers' experiences with the product, which gives symbolic meaning to many products $($and brands$)$ for buyers.