The CPM for your ads is $300. The click-through rates for the followers of the following influencers were Chiara Ferragni - click-through rate is 5% Aimee Song - click-through rate is 4% Olivia Palermo - click-through rate is 3% Alexa Chung - click-through rate is 2% Your boss decides that paying for ads for followers of Chiara, Aimee, and Olivia yields positive revenue, and paying for ads for followers of Alexa yields a loss to the company. What does this imply about the expected revenue from a click?

Answer rating: 100% (QA)

The clickthrough rate CTR measures how many people click on ... View the full answer