Question: The excel file customer data set includes customer subscription data for a digital product company which provides financial advisory services. This company offers an annual

The excel file "customer data set" includes customer subscription data for a digital product company which provides financial advisory services. This company offers an annual and monthly subscription. Customer support services, including product-related questions and signup/cancellation-related queries, are provided via email and phone. This database includes the following variables: Customer demographic - Gender and age of the customer Start and end date of the subscription (to reduce the complexity of the calculations for you, we selected Aug 16, 2022, as the end date of the current active customers) Customer support reach-out method - Email or Phone Type of service - sign-up/cancellation or Support Product type - annual or monthly Use the tabular and graphical methods of descriptive statistics to help management develop a customer profile and to evaluate the promotional campaign. At a minimum, your report should include the following: 1- (10 points) Percentage frequency distribution (Table & Histogram chart) for key variables a. Age (select bin width of 5 years) b. Subscription duration (select bin width of 12 months) Hint: Use the Histogram option in the Data Analysis ToolPack. 2- (16 points) Bar or Pie chart to show: a. Gender of customers b. Type of Service c. Product Type d. Customer support reach-out method 3- (8 points) For each product, plot the number of newly registered subscriptions (based on sign-up date) since 2017. 4- (6 points) Cross tabulation of gender and customer service reach out method. 5- (6 points) Scatter diagram to explore the subscription duration and age (separate charts for each gender).

case_id date_time customer_id channel reason age gender product signup_date_time cancel_date_time
CC151056 10-06-2020 13:08 C78560 phone signup 64 male prd_2 08-01-2018 16-08-2022
CC247610 05-06-2021 13:46 C97794 phone support 53 male prd_1 12-08-2019 16-08-2022
CC80868 20-06-2019 12:54 C236704 phone support 53 female prd_1 26-07-2020 16-08-2022
CC242946 25-05-2021 11:23 C424686 phone support 53 male prd_1 22-07-2019 16-08-2022
CC59825 21-02-2019 08:25 C34687 phone signup 41 female prd_1 20-01-2020 11-11-2021
CC238631 14-05-2021 12:09 C112123 phone signup 53 male prd_1 04-07-2019 16-08-2022
CC97515 19-09-2019 07:01 C53824 phone signup 65 male prd_2 12-02-2021 16-08-2022
CC15925 05-11-2017 14:16 C12202 phone support 65 female prd_1 29-03-2018 16-08-2022
CC91577 17-08-2019 09:36 C217982 phone support 62 female prd_1 22-12-2020 16-08-2022
CC84669 10-07-2019 13:29 C48191 phone signup 58 female prd_1 05-09-2020 16-08-2022

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