Question: The executives at Target* have decided to test offering car wash services at a new location in Philadelphia, PA. As Target's Director of Marketing, you

The executives at Target* have decided to test offering car wash services at a new location in Philadelphia, PA. As Target's Director of Marketing, you have been asked to write an APA marketing strategy paper based on the instructions below.

Assignment Instructions:

Write an APA* formatted Marketing strategy paper based on the instructions below.

Executive Summary
Financial Overview
Marketing Budget: $100,000
Situation Analysis (S.W.O.T.)
Market Summary
Market Research
Market Segmentation (Demographics)
Marketing Mix

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