The external environment of Costco Competitor analysis of Costco... 1. The external environment of Costco 2. Competitor
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- The external environment of Costco Competitor analysis of Costco...
- 1. The external environment of Costco
- 2. Competitor analysis of Costco (number of competitors, assess performance, investment strategies)
- 3. Market analysis of Costco (population, income elasticity, barriers to entry, social trends, risks, and opportunities)
- 4. Environmental analysis of Costco(economic determinants facing the organization, regulatory and political factors, and socio-cultural elements).
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ISBN: 978-0132423502
4th Edition
Authors: Steven M Glover, Douglas F Prawitt
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