Question: The fact that marketers can interact with potential customers in real - time at a low cost is a benefit of e - marketing fharacteristic

The fact that marketers can interact with potential customers in real-
time at a low cost is a benefit of e-marketing fharacteristic of ...
control.
memory.
addressability.
interactivity.
accessibility.
 The fact that marketers can interact with potential customers in real-

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