The first step will be to select an organization as the target for your e-commerce implementation plan. This organization will be used as the basis for each of the assignments throughout the course and should conform to the following guidelines:

• Nontrivial: The selected or invented organization should be substantial enough to allow for the reasonable expectation of e-commerce traffic and interest.
• Domain knowledge: Choose a topic for your organization that is familiar enough to allow you to focus on the planning and development tasks without having to spend significant time learning more.
• Accessibility: Your organizations products will need to be visualized in a product catalog, so make sure that you can find images from a search engine that can represent what you plan to sell. You may use existing images; you do not have to make them yourself. For example, if you plan to sell cigars, many images of cigars are available online.
• Relevance: Services and advisory type products (e.g., consulting services) may not be appropriate for this assignment. Physical products are recommended. If you are not sure, consult with your instructor and be prepared with alternatives. Motivation is important, but keep the focus on learning and experience.
• Appropriateness: Aim your project toward a general audience. Professionalism is required

Note: You are permitted to select a company or organization that already exists. You will not be able to use existing code or layout, but you may use some branding elements (such as a logo) in your project, if you wish.

There is no documentation required for this assignment. However, you should write down your decisions and ideas so that you can refer to them in later units of this course.

Once you have decided on an organization and its products, it is time to create your application service provider (ASP) Web site.