The first two steps of the six-step process in creating a social media information system (SMIS) involve developing social media goals and setting metrics. What are the third and fourth steps of the process? Multiple Choice O O Step 3: analyze collected data and revisit business decisions; Step 4: create a connection between customers and the organization. Step 3: create a connection between customers and the organization; Step 4: execute the target marketing plan. Step 3: create a connection between customers and the organization, Step 4: analyze collected data and revisit business decisions. Step 3: identify the organization's target market; Step 4: determine and integrate into the SMIS design traits valued by the target market