The Italian bag brand Peterselie is running a campaign called Crafted for Lifes Moments A piece of
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Question:
The Italian bag brand Peterselie is running a campaign called "Crafted for Lifes Moments"
A piece of luxury with no limits. A bag to journey with you wherever you need to be. "Crafted for life's moments" is a reflection of not only its quality and sustainability but it's versatility to adapt and grow alongside your needs. Using recycled materials, Peterselie captivates its consumers through the handmade and picked italian deadstock material.
What are 2 example of creative to be used across 2 types of media e.g. website and instore that explains the offer to the consumer?
What is a strategy is promote this campaign?
Expert Answer:
Creative for Website Interactive Journey Visual Develop an interactive visual on the website where users can virtually explore the journey of a Peterselie bag from its creation with recycled materials ... View the full answer
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