Question: The major difference between Driving Forces ( DFs ) and Key Success Factors ( KSFs ) are: a . DFs are not in the control

The major difference between Driving Forces (DFs) and Key Success Factors (KSFs) are:
a. DFs are not in the control of the firm; KSFs are under control
b. DFs deal solely with your major competitor
c. KSFs are primarily advertising based
d. None of the above apply

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