The managers utility function for profit is U(p) = 10 ln(p), where p is the dollar amount of profit. The manager is considering a risky decision with the four possible profit outcomes shown below. The manager makes the following subjective assessments about the probability of each profit outcome:

Probability	Profit outcome Project A	Profit outcome Project B
0.05	$5,000	$14,000
0.10	$10,000	$14,000
0.35	$15,000	$14,000
0.50	$20,000	$14,000

What is the expected profit of Project A and Project B?

What is the managers expected utility of profit for Project A and Project B?

If this manager is maximizing expected utility, which project will be chosen?