Question: The material in this module focused on the current landscape of business and how the pandemic has shifted strategic objectives for companies. Marketing to consumers

The material in this module focused on the current landscape of business and how the pandemic has shifted strategic objectives for companies. Marketing to consumers has changed in the dynamics of building strategies to focus on the needs customers expect such as value, convenience, and overall connection with a company.

What has shifted for you in how you view marketing from companies?

What do you look for in todays environment when being marketed to?

Provide an example of a recent advertisement that is an example of those factors you mentioned.

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