The middle class is a very important social group for business. Find out the criteria for the middle class globally and in your country(South Korea) through second-hand data. In addition, please describe the main consumption pattern of the middle class in your country (e.g., what brands they prefer, how they spend their spare time, and what are their major concerns in making consumption choices).

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Title Criteria and Consumption Patterns of the Middle Class A Study on Global and South Korean Perspectives Introduction The middle class plays a crucial role in driving economic growth and consumptio... View the full answer