Question: The old linear funnel model failed to include which of the following factors in customer decision - making; pick the best answer: The old linear

The old linear funnel model failed to include which of the following factors in customer decision-making; pick the best answer:
The old linear funnel model failed to include which of the following factors in customer decision-making; pick the best answer:
touchpoints early in the awareness process
touchpoints late in the communication process
customers may change their mind late in the process due to product ratings or comments by previous buyers
B & C
None of the above

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