The pandemic caused by COVID-19 virus around the world is still spreading and will almost definitely have
Question:
The pandemic caused by COVID-19 virus around the world is still spreading and will almost definitely have lasting effect on our lives for the foreseeable future. Think about the future of going to a football match/sports competition. This activity is going to a sports competition such as football matches or basketball, through the consumer decision making model in detail, during the ‘new normal’ after the COVID-19 pandemic diminish.
Section 1. You should first discuss the Process stage of the CDM model. What is your Need? What is your goal? Take the reader through your Motivation process. How is this process influenced by your Perceptions, Attitudes, Learning, and Personality. How do you search for information? How would you evaluate and choose between alternative offerings? How would you actually buy/purchase the offering?
Section 2. You should discuss the Input stage of the CDM model. What are the key outside influences on your decision process? Which information sources would be more credible and trustworthy for you? How do you think marketers should try and persuade you? What would appeal to you? What would be the influence of your socio-cultural environment?
Section 3. You should discuss the Output stage of the CDM model. How would you decide whether you are satisfied or not? What kind of loyalties do you think you will have towards the brand that satisfies you and Why? How about cognitive dissonance?