Alaska Airlines: Navigating changes

1) If you were to have coached the top management team early in the new millennium, what might you have challenged them on in terms of their leadership of Alaska Airlines?

2) What typical factors contributed to the challenges that affected Alaska Airlines? What factors unique to the airline industry contributed to Alaska Airlines’ problems?

3) How should the senior leadership of Alaska Airlines work with subsequent levels of leadership to continue to grow and develop them to reinforce the changes that have been accomplished?

Answer rating: 100% (QA)

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