Question: The _ _ _ _ _ _ _ _ questions whether the pure marketing concept is adequate in an age of environmental problems, resource shortages,

The

________

questions whether the pure marketing concept is adequate in an age of environmental problems, resource shortages, rapid population growth, worldwide economic problems, and neglected social services.

.

Service concept

.

Product concept

.

Eco

-

marketing concept

.

Societal marketing concept

.

Not

-

for

-

profit concep t

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