The relationship between value and price is important to a company. Which of the following accurately captures value and price in this scenario?

a$.$ Value is defined as what Toyota receives from its investment of $$500$ million. The "price" of $$500$ million is the amount Uber decided to "charge" for sharing the technology.

b$.$ Neither price nor value are applicable in this investment scenario.

c$.$ Toyota, as the "customer," defines the $$500$ million amount $($or price$)$ it invested in Uber, while Uber defines the investment's value to Toyota.

d$.$ The market defines the $$500$ million amount Toyota invested in Uber, while Uber defines the investment's value to Toyota.

Question Content AreaThe investment that Toyota makes in Uber is an investment in which part of Toyota's value$-$chain activities?

a$.$ Support activities

b$.$ Primary activities

c$.$ Information systems

d$.$ P $$ C

Question Content AreaUber's technology development in which Toyota is investing will bring a product that has superior attributes to existing products. Which of the following would be involved in this aspect of development?

a$.$ Productivity

b$.$ Process innovation

c$.$ Customer response time

d$.$ Product innovation

Question Content AreaBecause Toyota's investment essentially increases the level of R&D spending for a given level of sales revenues, what would be the effect on Toyota's return on invested capital $($ROIC$)?$

a$.$ Increasing ROIC by increasing return on sales

b$.$ Decreasing ROIC by decreasing return on sales

c$.$ Increasing ROIC by decreasing return on sales

d$.$ Decreasing ROIC by increasing return on sales