Question: The service recovery process is not only based on the ultimate outcome of the service recovery, but also on the procedures used to reach the

The service recovery process is not only based on the ultimate outcome of the service recovery, but also on the procedures used to reach the outcome. While it is true that some forms of compensation are important to salvage the service failures, the procedures to reach that outcome are equally important.

Discuss the service recovery process, using the three dimensions of Justice Theory.

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The service recovery process is a crucial aspect of customer service aiming to rectify service failures and restore customer satisfaction Justice Theory within the context of service recovery involves ... View full answer

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