The Six Step Process approach is attached below.

Assume that you are a sales agent who calls on retailers to carry your line of fashion. For some time, you have been attempting to get an appointment with the head buyer of one of the best retailers in the city to persuade her to carry your line of clothes.

Outline your thought process of preparing to present your line of fashion to her using the Six-Step Presentation Plan.

Must be two pages in length point form-

Six-Step Presentation Plan The Six-Step Presentation Plan Step One: Approach Review Strategic/Consultative Selling Model Initiate customer contact Step Two: Need Discovery Ask strategic questions Determine customer needs Select Product Solution Step Three: Presentation Select presentation strategy Create presentation plan Initiate presentation Step Four: Negotiation Anticipate buyer concerns Plan negotiating methods Initiate win-win negotiations Step Five: Close III III III Plan appropriate closing methods Recognize closing clues Initiate closing methods Step Six: Servicing the Sale Follow through Follow-up calls Expansion selling Service, retail, wholesale, and manufacturer selling FIGURE 13.1 Copyright 2012 Pearson Education, Inc. Publishing as Prentice Hall 13-2