The strategic choices made by organizations often pertain to organizational scope and diversification. - Use Ansoff's framework on Corporate Strategy Directions (Figure 8.2) to identify, briefly discuss, and compare the diversification of Costco and The Warehouse Group over the years. - Identify and briefly discuss any changes in vertical and horizontal integration that each has undertaken over time (Figure 8.4). - Use your analysis to discuss the advantages or disadvantages of each firm's scope and diversification for its expansion into the New Zealand grocery shopping industry