Question: The strategic impetus for forward vertical integration is to Multiple Choice gain better access to end users and better market visibility. control price at the

The strategic impetus for forward vertical integration is to
Multiple Choice
gain better access to end users and better market visibility.
control price at the retail level.
bypass distributors and dealers and sell direct to consumers at the company's website.
achieve the same scale economies as wholesale distributors and/or retail dealers.
build a core competence in mass merchandising.
The strategic impetus for forward vertical integration is to Multiple Choice

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