Question: The strategy used by marketers when the disjunctive decision rule is used is to Multiple choice question. increase the size of the information-processing task. eliminate

The strategy used by marketers when the disjunctive decision rule is used is to Multiple choice question. increase the size of the information-processing task. eliminate extensive product distribution and reduce shelf space. establish the need for products to meet minimum performance levels on all evaluative criteria. surpass consumers' desired performance level on at least one of the key attributes

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