Question: The UMC is considering developing small unitof UHT flavored milk(less than 700ml in can or bottle)for the local market. The objective of the research is
The UMC is considering developing small unitof UHT flavored milk(less than 700ml in can or bottle)for the local market. The objective of the research is to determine the local demand for such a product and which type of packaging is preferred by consumers. Write a short report for FMC, covering the following points:
1. The sampling method you would choose for gathering the data (you should include an explanation of the reasons for your recommendations).
2. A draft questionnaire of 810 questions upload and design in Google Forms/MS Forms/Survey monkey/ or other platform.
3. Any limitations to your approach need to be borne in mind.
Note: UMP is a milk producer
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
