Question: The USP element in a positioning statement: a. alienates the firm's stock product from its product mix. b. differentiates the firm's B2B customers from its

The USP element in a positioning statement: a. alienates the firm's stock product from its product mix. b. differentiates the firm's B2B customers from its B2C customers. c. distinguishes the firm's intangible services from its tangible goods. d. expresses clearly the firm's brand's strengths as compared to its competitors

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

The USP element in a positioning statement: a. alienates the firm's stock product from its product mix. b. differentistes the firm's 828 customers from iss B2C customers. C distingulish the firm's...

The USP element in a positioning statement: Group of answer choices alienates the firm's stock product from its product mix. differentiates the firm's B 2 B customers from its B 2 C customers....

ADMN 1 0 1 6 INTRODUCTION TO BUSINESS CHAPTER 1 4 KEY TERM ASSIGNMENT PROFESSOR PUSCH Match the term to its definition. 1 behavioural segmentation 2 brand name 3 business - to - business ( B 2 B )...

The positioning process precedes the segmenting process in the marketing framework. a. True b. False Positioning has many perceptual elements, but even more physical ones. a. True b. False In the...

Research papers Reimagining branding for the new B2B digital marketplace Received (in revised form ): 13th June, 2014 DEBRA ZAHAY is Full Professor of Marketing at Aurora University, IL. She holds...

Please confirm the executive summary point on the basis of the below-mentioned information. Introduction Norton is an online safety platform for parents and enterprises which was launched in 2015....

Hi Sir, Below is the case report for Norton's online safety application/platform, could you please suggest some executive summary points? Introduction Norton is an online safety platform for parents...

Ready, Steady, Fide: Careem versus Uber in the Middle East 1) Analyse in your own words/opinion: a) segmentation (how did they dissect the market) demo-psycho-behavioral-geogra b) targeting (which...

Please assist in the following Question 1 Estimating what price customers are willing to pay for a product and assessing whether the firm can make a profit selling at that price is an example of a...

FOR EACH QUESTION SELECT ALL ANSWERS THAT APPLY: The promotional mix's main goal(s) is to: -Inform -Create value -Remind -Persuade -Advertise -Relate to the public What is a way a customer could...

Mandy has just joined an 8-year investment plan that requires her to deposit $1,000 at the end of each month. If the average monthly investment return is 1.5%, how much will Mandy find in the account...

What are the internal control weaknesses that failed to deter and detect the fraud in Laura Groves case?

Select from the option list provided which organization type best describes the party enclosed in parentheses. Each choice may be used once, more than once, or not at all. ScenarioOrganization type 1...

Free cash flow valuation You are evaluating the potential purchase of a small business with no debt or preferred stock that is currently generating $ 4 2 , 7 0 0 of free cash flow ( F C F 0 = $ 4 2 ,...