Then, begin to script your pitch by addressing the followiru areas: :- Describe who you are as a sport sales professional and what entity you represent [table setting). . Identify the problem for the potential partner. [Sometimes this Is public Information; other times more Insight and expertise are needed. This could takt the form of a SWOT analysis] 1 . l I Explain what you oer the potential partner and how it ties into the partner's goals. 0 Identify a roadmap for getting the deal done. :- Describe other partnerships you are aware of the potential partner being involved in or pursuing