There are key differences between a service and a product. Which of the following is true regarding these differences?

Multiple Choice

The degree of customer contact is usually higher for manufacturing organizations than for service organizations.

There is a greater degree of customer participation in the manufacture and sale of goods than there is in the sale of services.

Low contact services as well as manufacturing require employees who are flexible, personable, and willing to work with the customer.

Service firms commonly require employees that are more flexible, personable, and willing to work with the customer than is true at manufacturing firms.