there are multiple ways a company can hold a competitive advantage over another. In this week's discussion,

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Question:

there are multiple ways a company can hold a competitive advantage over another. In this week's discussion, you are to pick your preferred brand of electronics (Apple, Samsung, Dell, etc.) and discuss what you believe one of their key competitive advantage is in the market today. Provide a justification based on the course material and light research on the company. Be sure to relate the course concepts to your example

Please provide outside references using APA 6th edition writing