Question: There is article related withproblems in the Samsung Electronics Wireless Division. Think about specified information about the problem below. There were few products that the
There is article related withproblems in the Samsung Electronics Wireless Division. Think about specified information about the problem below.
"There were few products that the head of Samsung Electronics' wireless business department had brought and introduced in line with Mobile World Congress (MWC) every year."
Regarding the Galaxy Note 7 incident, an employee of Samsung Electronics' Wireless Business Department said on the 13th, "Isn't it natural that an accident will occur because it only makes sense that it is not fully cooked?" Samsung Electronics has been releasing new Galaxy Note series before and after Galaxy S series (IFA) that will be held in Barcelona in February and Germany in September. However, there were times when Samsung Electronics was not able to secure the safety of its products due to lack of schedule. "The Galaxy Note 7 incident will be reenacted anytime unless the product comes first and the culture of top-down organizations is changed," the employee said.
Another Samsung Electronics employee also said, "This discontinuation incident was caused by excessive recall and recall of the product, which was not properly resolved to release before Apple's iPhone."
Since the decision to discontinue Galaxy Note 7, voices of self-reflection have been pouring out from within Samsung Electronics. The hottest controversy is the lack of communication and organizational culture. The main point of the reflection theory is that the "break of communication between upper and lower departments" that does not fit the times should change all of Samsung's organizational culture, which is becoming cancerous. Of course, it is true that vertical culture became competitive to speed up when it was growing while imitating leading companies in the past. However, for Samsung, which now has to pioneer a new path on its own, a flexible organizational culture that values two-way communication and autonomy where creative ideas can be derived is more important. Lee Kyung-mook, a professor of business administration at Seoul National University, pointed out, "The main reason for this Galaxy Note 7 incident is that it failed to say 'No' below."
Disconnection of communication between departments is also serious. On that day, Samsung's internal bulletin board posted a message saying, "I don't know what I'm going to do because development, marketing, planning, verification, and design are scattered."
A culture that encourages wasteful and unnecessary competition is also criticized. Apart from the impatience of competition with Apple, there are many complaints that excessive internal competition wastes members' strength and organizational capabilities. "If one team develops a new function, the other team must release a better function," said an employee of Samsung Electronics' wireless division. "Many of the functions in smartphones are not used once, but we did not need overheating competition to develop such function."
At Samsung Electronics' Seocho office in Seoul on the morning of the 12th, reporters are waiting for the meeting to end. News1
In the process of deciding to recall and replace all of its affiliates on September 2, it was also revealed that Samsung Electronics is struggling with each other. "The fact that Samsung Electronics' Information Technology and Mobile (IM) division has gained a vested interest in Samsung SDI's battery in the first accident shows the side effects of the power game," a professor said. "Nokia insisted on "symbiotic" due to internal power struggles." "We have to remind ourselves of the fact that we eventually collapsed."
The fact that the cause of the accident has yet to be confirmed is a painful part for Samsung of technology. As ignition accidents continued shortly after the release of Galaxy Note 7 on August 19, Samsung ordered hundreds of employees to find problems. However, no one has been able to reproduce the ignition accident. On the in-house bulletin board, "The weaknesses of lack of understanding and management capabilities for electronic materials were revealed," "The technology was not prepared, but only reduced thickness caused problems," and "Let's stop being conceited about areas that are not the best." Lee Chang-hee, a professor of electrical and information engineering at Seoul National University, said, "It is more difficult to determine the cause of the defect than making a product. If a person dies, it is like tracing back what worsened his or her health to death, but there are many different paths." Critics inside and outside Samsung say that Samsung was hasty in driving the cause to battery problems even though Galaxy Note 7, which has advanced functions such as iris recognition, waterproof dustproof, and S Pen enhancement, exists very complex variables that caused accidents.
Experts called for changing the rigid organizational culture and strengthening leadership to be the beginning of change. Professor Lee Kyung-mook said, "The way management unilaterally instructs the specifications and performance of products is not suitable for Samsung, the leading innovation company," and stressed, "We need to change it." Some also called for strengthening leadership. "In order for Samsung to take off, a culture where decision makers are responsible must be established," said Kim Sang-jo, a professor of trade at Hansung University. "Samsung Electronics Vice Chairman Lee Jae-yong should say at an extraordinary shareholders' meeting on the 27th when he becomes a registered director." He explains that when the responsibility is not passed on to subordinates or working-level officials, communication is smooth, allowing anyone to actively present their opinions or creative ideas.
In addition, it was suggested that "Samsung's innovation ability is greatly decreasing due to its bloated and dinosaurization and bureaucracy, and affiliates should be divided to make organizations lighter."
On Samsung's in-house bulletin board, however, there were much more new resolutions and cheering messages. "Don't be afraid of short-term losses and criticism, and let's use it as an opportunity to be reborn," "New challenges should not be frustrated that they failed once as much as they should take risks," "The ground hardens after the rain," "Let's overcome the crisis and show Samsung again." A Samsung official said, "It should be an opportunity for self-examination, but overall, the atmosphere is that we should cheer up and do well again."
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