Question: - There's 8 elements of exchange I ' m going to give you a scenario where a consumer drove to Walmart. They bought a product.

-

There's

8

elements of exchange I

'

m going to give you a scenario where a consumer drove to Walmart. They bought a product. Some stuff happened, they checked out of the Walmart and. Things happen and so out of that scenario, you need to identify what of the

8

elements of exchange were contributed by the consumer not the marketer, but the consumer.

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