These questions are in reference to the WOUNDED WARRIOR PROJECT

_{Wounded Warrior Project is a charity and veterans service organization that offers a variety of programs, services and events for wounded veterans of the military actions following September 11, 2001. It operates as a nonprofit 501 organization.}

Part 1: Competitive Advantages

List the competitive advantages of the product, service or organization you're focusing on: the things that make it different from competitors in positive ways.

Part 2: Market Niche and Positioning Strategy

Describe the market niche you want to fill, along with the positioning strategy you recommend using. Why do you think this is the right approach?

Part 3: Positioning Statement

Develop a positioning statement using this formula: "To [target audience], [product/service/organization name] is the only [category or frame of reference] that [points of differentiation/benefits delivered] because [reasons to believe].^[1]