Think over what your team should do in this post-monopolistic environment to ensure success in the simulation. If your team doesn't consider how to develop a sustained competitive advantage, then your competitors will. - Discuss key resources and capabilities in Capsim, considering how these could produce a sustained competitive advantage. Resources and capabilities are central to building a sustainable competitive advantage because companies develop a sustained advantage when they leverage their resources and capabilities in a way that leads to a stronger, likely more profitable, long-term place in the industry. As a result, you team will have a higher likelihood of executing your strategy successfully when (a) your company holds unique resources and capabilities and (b) the difference between you and your competitors' resources and capabilities is large