This activity allows you to apply the learning from the course on what to look for in products or

services in healthcare and how to market them effectively. You will create a video analysis of a

healthcare marketing product or service that is currently on the market. The completed video must

be $5-7$ minutes, and must exhibit professionalism and extensive knowledge.

Choose a healthcare marketing product or service that is currently on the market and create a video

that: $1.$ describes the product$/$service $2.$ communicates the target market $3.$ addresses strengths and

opportunities $4.$ positions the product$/$service in the market