This activity is important because marketing channels rely on logistics to make products available to consumers and industrial users. As a marketing manager, one must manage the marketing channel$$s logistics to get the right amount of the right products to the right place at the right time at the lowest possible cost.

The goal of this activity is to demonstrate your understanding of the total logistic cost factors, which are expenses to be minimized.

For each scenario below, select the appropriate logistical cost factor.

$1.$ Costco sells car, truck, and boat batteries. The price for its batteries includes a "core charge"; that is if customers bring their old batteries into Costco, the company arranges for UPS to ship the dead battery back to the manufacturer where the lead contained in them is recycled.

$($Click to select$)$