Question: This activity relates to compensation (pay) (Chapters 11, 12 and 13) Internet Research: 1. What is a company pay brand? Of what importance is it

This activity relates to compensation (pay) (Chapters 11, 12 and 13) Internet Research: 1. What is a company pay brand? Of what importance is it to a company in order to strengthen their workforce? 2. What types of pay do you think would be most popular with employees of your generation? Why? Consider variable pay, base pay and employee benefits. Visit some URLs that address this issue. Provide URLs you visited and what you learned from them to support your thoughts

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