Question: This course is focused on developing a business plan for the start-up outlined in Assignment 1 (a woodworking shop for do-it-yourself projects). A SWOT analysis

This course is focused on developing a business plan for the start-up outlined in Assignment 1 (a woodworking shop for do-it-yourself projects). A SWOT analysis for the business was created for Assignment 1, and in this assignment we'll begin developing a business plan. Scenario: Impressed by your SWOT analysis (Assignment 1), your friend wants to proceed with the idea of opening their own business. A business plan is needed, and once again they have asked for your help. Business plan audience: Your friend has some funds, but would need an additional $50,000 investment to make this happen. Thus the business plan is needed to either attract investors or to secure a bank loan for this project. Business case content1: (Refer to Exhibit 5-4 on page 129 of the textbook). For this assignment the business plan will consist of the following three sections: o Mission statement and goals: This is a high-level section - it needs to demonstrate that you understand how to practically apply both terms (mission statement and goals) to this scenario, and it should logically lead the reader into the company overview section (next section). All sections of your document need to be holistically supporting each other and should flow well from one section to the next. o Company overview: This section is important as this type of business model is not common (investors might not entirely understand it). You'll need to clearly and concisely explain the model in such a way that an investor would be able to see its potential (without the use of excessively lengthy descriptions - keep it
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